Coaching Session 2 : The Wave of Big Data

In this section you will learn:

1. Big Data is a Disruptive Force in Every Industry
2. The 5 V’s of Big Data
3. Data Analysts need to be able to discuss examples of Disruption caused by Big Data

THE WAVE OF BIG DATA 

Big data refers to the massive volume of structured and unstructured data that is generated and collected by organizations every day.

The advent of big data has transformed the way organizations do business and has had a significant impact on many aspects of society.

MASSIVE DISRUPTION

Big data has disrupted the taxi industry in several ways:

1. Ride-hailing apps – They rely heavily on big data to match passengers with drivers, calculate fares, and provide real-time updates on ride status. They also collect vast amounts of data on user behavior.
2. Predictive Analytics
3. Dynamic pricing 
4. Improved safety

SOME EXAMPLES OF DISRUPTIVE BIG DATA

1. Retail – Amazon killed the mall in the US, and Lazada is trying to do the same here
2. Healthcare – More start-up healthcare options
3. Finance – A lot less standing in line at the bank 
4. Transportation – Waze and Grab
5. Advertising – FB Ads and your newsfeed
6. Telecommunication – More options for more people; Free FB!
7. Agriculture – The reason behind the onion shortage 

THE 5 V’S OF BIG DATA 

1. Volume – How much data
2. Velocity – How fast data is
3. Variety – How many types of data
4. Veracity – How much trust in data 
5. Value – How much is it worth 

BE CURIOUS ALWAYS ASK WHY

Being curious is generally seen as a good thing, and for good reason. Here are a few reasons why being curious is important:

1. Encourages lifelong learning
2. Fosters creativity and innovation 
3. Builds stronger relationships
4. Increases empathy and understanding 

Portfolio

Email Subject:  Data Analytics – Portfolio 2

1. Please define in your own words what Big Data is and how it is disruptive. Submit in a PDF file with at least 3 sentences.
2. Cite one example of a business or industry where you can identify the 5 V’s of Big Data. Include in your PDF submission.