CS9 – Getting Project Management Clients

Time Stamps:

00:05   Video Introduction

00:12   Getting Online Project Management Clients

01:13   Identifying your Ideal Clients

05:11  Creating your Services Packages

08:30  Creating your Brand Identity

12:59  Creating your Proposals

13:10  Proposal Document vs. Proposal Letter

16:55  Building Target Client Relationships

25:02  Session Recap

25:47  CS9 Portfolio

 

Lesson Notes

The online business world is moving non-stop. The demand for Project Managers is increasing.

 

Getting online Project Management Clients

  • Identifying your ideal clients
  • Creating your service packages
  • Positioning yourself online
  • Building relationships

 

Identifying your Ideal Clients

Your Ideal Clients

  • Business Industry
  • Business model
  • Size & stage of business
  • Their ultimate goal.
  • Trigger words

 

Trigger words:

  • Scale your business
  • Overworked CEO
  • More time and freedom
  • Manage the business with ease

 

Creating your Service Packages

Calculating your Packages

  • Hourly rate
  • Tasks offered
  • Total hours to spend

 

Hourly Rate

  1. Calculate your operational expenses such as your utility bills, day-to-day expenses, savings, insurance, mortgage, etc.
  2. Decide on your target number of hours you want to work per month.
  3. Divide point 1 by point 2.

Calculating your Packages

Total monthly expenses  = $1500

# of hours I want to work = 40 hours

$1500/40 = $37.50/hour

Tasks offered & number of hours you want to spend doing them

  • Team Management
  • Team weekly meetings
  • Client weekly meetings
  • Monitoring project execution
  • SOP documentation & improvement.

 

Creating your Brand Identity

About YOU:

  • The problem you solve
  • The solution you offer
  • Vision & Mission

 

Your Brand Identity:

  • Business name
  • Business information
  • Logo & Tagline
  • “I help” statement
  • Colors & font

 

Creating your Proposals

Proposal Document vs. Proposal Letter

Proposal Document – is used and sent to a client that you’ve spoken with. In other words, they’re either warm or hot leads. These clients know the value of your services.

Proposal Letter – it’s sent to Cold leads. These are the potential clients that you’ve spoken with. You may have seen a Job post from them and you decided to apply. A Proposal letter is more detailed.

 

Proposal Document

  • Introduction
  • Brief background & experience
  • Your Process
  • Service Packages
  • FAQS
  • Testimonials
  • Next steps

 

Proposal Letter Guide

  1. Assure the client that you understand his needs.
  2. Tell him that you have the skills in just 2-3 sentences.
  3. State what you plan on doing when you start working with the client. Notice that I used “we” instead of “I”. This projects confidence that you already see yourself working together with the client.
  4. Call to action. (call, video call, and hearing call from him).

 

Building Target Client Relationships

We are in the Digital Marketing Era.

Take advantage of the power of Social Media. Build your authority online. Reach out to your target clients. Offer solutions to their pain points.

It’s not about the Likes anymore. It’s now about the Value you give to your target market.

 

Ways to Build Online Connections

  • Video Mini-Trainings

Videos create HUGE personal connections with your target market.

You on video plus the value you’re giving creates a much greater impact.

Builds your authority FASTER!

  • Meaty Post Comments

Posts with captions that give real value.

Parts of a meaty post content:

    1. Juicy hook – make your audience click the See More or Read More option.
    2. Pain point (Connector) – why should they keep reading? Address something that your target audience can relate to.
    3. Main content – solution to the pain point.
    4. Call to action – what do you recommend that your audience do? What’s the next step?
  • Direct Messaging

Messaging & responding to followers consistently.

Responding to their Social Media stories with the aim of creating common grounds. Do this consistently (recommended 10 story responses daily).

Why stories? Because this leads directly through their inbox which is more intimate.

  • Talk about you

Introduce yourself and allow your target market to know you better.

This allows personal connections and TRUST between your target market.

Aim to let your target market know how you can relate to their needs on a personal level.

  • Feed Engagements

Nurturing your target audience is maintaining the connection outside their inbox.

Spend around 15-20 mins. Daily in giving genuine comments on your target market’s posts.

Respond to all of the comments on your posts.

 

Portfolios

Click below to view:

SAMPLE: Proposal

SAMPLE: Business Branding

  1. Create a Business Branding document
  2. Create your Project Management Proposal Document and Letter

 

Email Subject: PMC – Portfolio 9

 

PORTFOLIO SUBMISSION GUIDES:

1. Video-On-Demand (VOD) Access
Submit your portfolios to courses@surgedigital.agency.
You can submit individually per coaching session or submit all required portfolios as one, in one email (attach your Google Drive).

2. VOD with Class Coaching
Send your portfolios to courses@surgedigital.agency.
Please submit individually per coaching session.

3. VOD with Mentoring
Send your portfolios to courses@surgedigital.agency.
Please submit individually per coaching session.

4. Premium Members
Submit your portfolios to courses@surgedigital.agency.
Please submit all required portfolios as one, in one email (attach your Google Drive).

 

Being a Project Manager is like being an artist, you have the different colored process streams combining into a work of art. – Greg Cimmarrusti 

 

CONTACT US!

For Technical Issues: members@surgedigital.agency

For Submission and Certificate: courses@surgedigital.agency

For any Concerns or Questions: info@thesurgemarketplace.com